is seeing good, early returns within the transfer to Amazon Prime.
The debates surrounding sports activities broadcasts and streaming platforms is ongoing – and never going away. The is airing video games on Neflix, Amazon Prime, Peacock, and many others. airs Sunday video games on Peacock. The airs a bunch of its common season and now playoff video games on streaming platforms.
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Final 12 months, NASCAR made the transfer to Amazon Prime, airing a number of races per season on the streaming platform. And it is so far, so good for the streaming platform.
CONCORD, NORTH CAROLINA – MAY 25: (L-R) The NASCAR on Prime Video broadcast staff Danielle Trotta, Carl Edwards, Steve Letarte and Corey LaJoie speak on set previous to the NASCAR Cup Collection Coca-Cola 600 at Charlotte Motor Speedway on Could 25, 2025 in Harmony, North Carolina. (Photograph by Logan Riely/Getty Photos)Logan Riely/Getty Photos
NASCAR is in 12 months 2 of its settlement with Amazon Prime and, to date, the scores for the second season are already doing higher than the primary.
It is a good signal for NASCAR and Amazon Prime.
TV scores for 12 months 2 on Prime are promising
TV scores are up in 12 months 2 as the longer term continues to look promising for NASCAR on Prime.
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“Amazon revealed that its five-race NASCAR schedule averaged 2.29 million viewers in 2026, up 6% from final 12 months. Amazon additionally reported a median age of 57.7 for its viewers, the youngest amongst NASCAR broadcasters,”
“Three of the races on Prime Video confronted some form of rain-related broadcast change. Nonetheless, viewership on Prime Video was consistent with NASCAR Cup Collection viewership on FS1, which averaged 2.30 million viewers for eight races. Fox, which broadcasts the Daytona 500, fared significantly better with a 4.56 million common for its five-race schedule.”
NASCAR followers appear to be fairly proud of Prime, each within the high quality of the printed and the standard of the announcers.
The TV scores replicate that.
This story was initially revealed by on Jun 26, 2026, the place it first appeared within the part. Add The Spun as a
