Audi will compete with a silver, black and purple livery for its much-anticipated debut marketing campaign in System 1, the group confirmed on Tuesday.
The reveal got here through the German marque’s 2026 season launch occasion in Berlin, which follows its takeover of the historic Sauber group. It was first revealed that the squad would rebrand as Audi again in 2022, following heavy funding within the group.
The debut automotive for the group shall be referred to as the ‘R26’ and shall be predominantly silver however with a black engine cowl and blocks of purple beneath, whereas title sponsor Revolut options closely.
“To this point it has been clean,” Audi F1 chief Mattia Binotto stated in regards to the challenge after becoming a member of in 2024. “Why it has been clean? I feel it is due to the dedication of Audi.
“Audi has been actually very supportive since day one, day zero, actually being absolutely dedicated to our challenge, in love with the challenge, I’d say.
“As soon as that you have the total assist of the model, you have bought the total assist of the board and so they provide the means that are required to deploy the plan, that is an important on the finish.
“After which deploying a plan, it is all the time, you might have good days or unhealthy days. That is a part of the job. However general, I feel up to now, nice.”
Audi F1 Crew R26 livery
Photograph by: Audi
It’s at the moment unknown, nevertheless, how Audi will fare given its debut will coincide with a very new set of rules – arguably the most important rule change in F1 historical past.
The chassis will turn out to be lighter and smaller, whereas better emphasis shall be positioned on electrical vitality because it’ll share a close to 50-50 cut up with the inner combustion engine.
“Everyone seems to be hitting the observe correctly subsequent week,” stated technical director James Key of the primary F1 2026 pre-season take a look at in Barcelona on 26-30 January.
“So, I feel there’s nonetheless rather a lot to study these automobiles. We’ll be there, clearly, we have run already again on 9 January, so we have just a little reference level from that.
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“However it is a bit of a voyage of discovery and for us, as a brand new energy unit firm as effectively, we’ll be concentrating on plenty of laps and reliability, actually.
“We have to get – for the blokes in Neuburg on the engine aspect, they want observe knowledge. Every little thing other than the 9 January once we did our filming day has been digital or dyno.
“So we have actually bought to get observe knowledge for them. So we’ll be concentrating on laps. Clearly, studying just a little bit in regards to the tyres and so forth. After which as we get to Bahrain, we’ll see the efficiency aspect developing.”
Further pre-season dates in Bahrain (11-13 and 18-20 February) will observe Barcelona forward of the Melbourne opener on 6-8 March, with Nico Hulkenberg and Gabriel Bortoleto driving for Audi.
Pictures from Audi launch
Audi launch, in pictures
Audi launch, in pictures
Audi launch, in pictures
Audi launch, in pictures
Audi launch, in pictures
Audi launch, in pictures
Audi launch, in pictures
Audi launch, in pictures
Audi launch, in pictures
Audi launch, in pictures
Audi launch, in pictures
Audi launch, in pictures
Audi launch, in pictures
Audi launch, in pictures
Audi launch, in pictures
Audi launch, in pictures
Audi launch, in pictures
Audi launch, in pictures
Audi launch, in pictures
Audi launch, in pictures
Audi launch, in pictures
Audi launch, in pictures
Audi launch, in pictures
Audi launch, in pictures
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