For Purple Bull, the 2026 season marks a brand new chapter within the staff’s historical past: for the primary time since taking up Jaguar in 2005, it’ll compete with its personal energy unit in Formulation 1.
In the long term, this could convey benefits – particularly with the combination of the ability unit into the chassis – though questions stay over how aggressive the brand new bundle might be within the quick time period.
Ford Efficiency director Mark Rushbrook beforehand confirmed that inside targets are being met and the challenge is on observe, however the important thing query is the place different PU producers have set the bar.
Rushbrook agrees with Toto Wolff’s evaluation that Purple Bull-Ford, as a newcomer, has “Mount Everest to climb”, however is aware of there isn’t any time for a gradual begin in 2026.
Max Verstappen’s supervisor Raymond Vermeulen has mentioned that this yr will likely be key for the Dutchman’s long-term future, which is sensible on condition that the driving force market seems pretty open for 2027.
When Verstappen’s future was a subject of dialogue final yr, Rushbrook already made clear that Ford’s F1 dedication shouldn’t be depending on only one particular person – and subsequently not on Verstappen both – though he does stress that he’s happy the four-time world champion remains to be there.
Purple Bull Ford Powertrains
Picture by: Purple Bull Content material Pool
“He’s a generational expertise. To have a champion within the automobile with a Purple Bull Ford energy unit is necessary, proper? We consider within the staff, we consider within the energy unit, and we consider within the folks which can be designing the automobile. However on the finish of the day, it comes all the way down to the driving force to get each single ounce out of it. And we consider Max is a champion,” Rushbrook instructed Motorsport.com in an unique interview.
Nevertheless, he reiterated that Ford’s dedication shouldn’t be tied to 1 driver: “Max is a vital half, however it’s to not the purpose the place we’d say, oh, if he is gone from the staff, we’re too. No, we all know that we’ve confidence within the staff and that we’ll get different drivers sooner or later.”
What’s wanted to maintain Verstappen on board?
The best state of affairs is, logically, to maintain Verstappen on board past 2026, however Ford is aware of what that requires.
“As racers, we need to win it doesn’t matter what. So it is very important exit on observe and to carry out.” Rushbrook mentioned. “We all know that 2026 goes to be a difficult yr for everyone within the paddock due to the brand new guidelines. And whatever the driver, it is necessary for the staff to ship.”
When identified that, given the driving force market and Verstappen’s state of affairs, Purple Bull-Ford could have little time to ease into issues, Rushbrook continued: “My feedback are impartial of Max. We need to be on the observe with the intention of successful.”
That will sound formidable for a newcomer and differs from, for instance, Audi. The model with the 4 rings has acknowledged it desires to combat for the world championship in 2030, that means the timelines of Purple Bull-Ford and Audi seem to vary considerably.
Max Verstappen, Purple Bull Racing
Picture by: Peter Fox / Getty Photographs
“Sure, however I feel they’re in a distinct place. By way of the place the staff is, the place the automobile is et cetera. By way of what the staff can ship with a automobile, you’ve gotten seen that with Purple Bull already. And that’s partly going to hold over to 2026,” Rushbrook mentioned.
“We’ll see the place we actually are in Barcelona and Bahrain. We need to be on the entrance of the grid it doesn’t matter what. We all know it is a large problem with the all-new energy unit, however that is our intention. And if we’re not, we’re nonetheless dedicated to doing all the things that we will to get to the place we need to be.”
A various group
The Powertrains challenge has a notably various composition. Along with Purple Bull and Ford workers, the staff additionally consists of folks recruited from Honda (Purple Bull’s earlier engine associate) in addition to hires from Mercedes Excessive Efficiency Powertrains.
This implies data from numerous locations might be introduced collectively, though the important thing problem is to make sure that all these folks with completely different backgrounds work collectively as successfully as doable.
“And that’s at all times a problem,” Rushbrook responded. “It was about creating a tradition, whereas the prevailing engine producers already received their tradition. On this case, it was a minimum of throughout the Milton Keynes campus, with a tradition there. So there’s folks coming in and adapting to that. However rising from zero Powertrains workers to over 500 now, you have to get all of them to just accept that tradition and to embrace it.”
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In accordance with Rushbrook, Verstappen has proven a robust curiosity within the challenge. It’s necessary not only for technical suggestions – for instance the driveability of the brand new engine – but in addition as a sign to everybody working on the manufacturing unit.
“He has been by way of the ability a number of occasions. It is nice, I feel, for the staff to see his curiosity and to have him there. Displaying that he cares issues, for positive. It is nice that he is received that curiosity and on the identical time he can get confidence in what the staff is delivering for 2026.”
Images from Audi Barcelona shakedown

Audi Barcelona shakedown, in pictures

Audi Barcelona shakedown, in pictures

Audi Barcelona shakedown, in pictures

Audi Barcelona shakedown, in pictures

Audi Barcelona shakedown, in pictures

Audi Barcelona shakedown, in pictures

Audi Barcelona shakedown, in pictures

Audi Barcelona shakedown, in pictures

Audi Barcelona shakedown, in pictures

Audi Barcelona shakedown, in pictures

Audi Barcelona shakedown, in pictures

Audi Barcelona shakedown, in pictures
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