“Others nice, we pay. Each bleep builds the pot! And **** it, one fan will win all of it. Hell yeah!”
That’s the tagline for a novel new promotion from NASCAR. Throughout ‘The Chase’ for the 2026 Cup Sequence championship, each time a drivers swears on the radio, the Sanctioning Physique will ‘pay the nice’ by pledging $5 to a swear jar.
Now that is the place the followers come: Followers can go and predict what number of instances these driver will swear throughout the closing ten weeks of season, you possibly can win the complete jar of money. 200 swear phrases = $1000, and based mostly on NASCAR radio communications, it may be increased than that. And certainly, drivers are going to lean into it. Hell, Carson Hocevar is already tweeting expletives in response to the information.
You simply want to go to Swearjar.NASCAR to make your predictions, offering some private data and an e-mail deal with, and uh, remember to take heed to Ryan Blaney’s radio as that is the place many of the cash might be coming from…
IndyCar star and three-time Supercars champion Scott McLaughlin additionally praised this promotion, calling it ‘truly unbelievable’ on social media.
It is a far cry from insurance policies elsewhere, like how FIA president Mohammed Ben Sulayem pushed for a crackdown on cursing by Formulation 1 stars, and even previous insurance policies from NASCAR themselves — Dale Earnhardt Jr. was controversially fined $10,000 and even docked 25 championship factors for saying ‘shit’ in Victory Lane after a 2004 Talladega win.
The primary of ten Chase races takes place this Sunday, 5pm EST, with NASCAR’s oldest crown jewel — the Southern 500 at Darlinton Raceway.
Denny Hamlin leads the sphere of 16 title challengers because the No. 1 seed, and simply 100 factors between all of them after the Chase reset.
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