Peugeot has revealed why it opted for an all-new black, white, and purple livery for the 2026 World Endurance Championship.
The French producer is coming into its fifth season of competitors in Hypercar with the 9X8, having entered the WEC halfway by means of 2022.
Within the 2026 season, it continues the custom of introducing a contemporary livery, one which stands out sharply from its predecessors.
The ‘lion’ is now wearing a zebra-like sample, alternating black and white throughout a lot of the bodywork, and highlighted with touches of purple.
“The primary time I noticed it, I used to be form of, ‘wow, that is new’,” Alain Favey, CEO of Peugeot informed the media, together with Motorsport.com.
“Ultimately, you suppose, ‘properly, that is what we wish’. We wish the automotive to be seen on the monitor. We ended up going for it and we prefer it very a lot. Now that I see it reside, I prefer it actually so much.”
The aim of a “robust” livery
Peugeot 9X8
Picture by: Peugeot Sport
Head of design Matthias Hossann defined the ambition behind the livery change.
“I feel that is one thing in all probability distinctive to Peugeot. As a result of in case you take a look at all of the generations of the 9X8, we begin with the Selenium Gray,” he stated.
“After, you had been used to what you name the Demski, which was virtually an artwork automotive. After, the one with the lion, and this one this 12 months.
“Actually, it is greater than a livery. For me, it is virtually turning into an artwork automotive. In case you take a look at what’s occurred throughout the different rivals, I consider we have now one thing which is actually robust. And I feel that is additionally the aim of doing a powerful livery.
“It is to actually exist visually, to have a powerful visible print. And I feel with this one, we have now one thing fairly robust and fairly distinctive inside all of the rivals.”
Peugeot 9X8
Picture by: Peugeot Sport
Hossann then described the genesis of the idea itself: “We used to start out with the claw. The three-claw signature, which is our signature. Now we have the sunshine signature, which can also be the signature of Peugeot Sport.
“Now we have the three claws. And we distort these claws everywhere in the automotive. So it represents the pace. Even when the automotive is static, like immediately, in case you flip round, you’ve got this sense of movement, of dynamics.
“Additionally black and white refers to all the info. As a result of I used to be actually tremendous impressed by means of information enter.
“And the purple. It is apparent when we have now a 205 GTI with this contact of purple. And this 12 months would be the GTI 12 months for Peugeot. That is why we add this small contact of purple on this livery.”
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