Following the resignation of Oliver Oakes, Flavio Briatore has taken on the duties of staff principal at Alpine – regardless of not holding the official title.
Briatore had already been wielding vital affect behind the scenes as an advisor, however now he has additionally develop into the French-owned staff’s public face as soon as once more. This position contains showing in official FIA press conferences when referred to as upon – and his first session was, in some ways, emblematic of the flamboyant Italian’s character.
The format is usually formal, usually quite staid – even soporific, relying on the road of questioning from the ground. Briatore was a disruptive affect from the off as he was launched by host and F1 TV presenter Tom Clarkson alongside Purple Bull staff principal Christian Horner and Pirelli motorsport supervisor Mario Isola.
Requested how his first 12 months again at Alpine (initially as an advisor) had gone, Briatore quipped again: “You say 12 months, but it surely’s solely been 10. My payslip exhibits solely 10 months!”
When the road of enquiry turned to Oakes’ departure and what qualities Briatore is searching for in a successor, Horner reduce in: “Low-cost?”
Briatore laughed heartily and adopted his lead: “Low-cost – somebody low cost!”
Christian Horner, Purple Bull Racing; Flavio Briatore, Alpine
Photograph by: Sam Bagnall / Motorsport Photographs by way of Getty Photographs
He then added, with a pinch extra gravitas: “We’re searching for somebody who’s good and who is aware of how issues work, somebody who’s a part of the staff. I do know a number of folks want to be a part of this new journey with Alpine, and we’ll decide quickly.”
Longtime F1 viewers will likely be accustomed to Briatore’s gnomic and sometimes self-contradictory phrasing, made all of the more difficult to parse by his sotto voce enunciation. For newcomers this may have proved a fascinatingly ‘WTF’ expertise.
The just about delirious ambiance constructed all through. As quickly as the ground was opened to viewers questions, the primary one was for Briatore: Might we see Mick Schumacher driving for Alpine in F1 in 2025 or 2026?
It was clearly not a query the 75-year-old Italian was eager to reply.
“I don’t perceive why we’re speaking about Schumacher now,” he responded. “We’re sitting right here within the 12 months 2000-something. I don’t perceive. What you need to know?”
When Horner repeated the query for readability, Briatore mumbled: “Effectively, everyone says one thing like that. I don’t assume it’s a query to ask me right here. Subsequent query!”
#36 Alpine Endurance Group Alpine A424: Mick Schumacher
Photograph by: Andreas Beil
Clarkson, politely however firmly attempting to make sure the journalist bought a purposeful reply to their query, requested as soon as extra whether or not Mick Schumacher was a minimum of on a shortlist. That too went nowhere.
“I don’t need to discuss it.” Completed.
The reply triggered laughter within the room, and a joke from Horner when the subsequent query got here his manner: “Perhaps I ought to take a web page out of Flavio’s e book and say, ‘that’s a query I don’t need to reply!’”
Later, when Briatore appeared to lose curiosity half manner by way of answering a query about whether or not Pierre Gasly may very well be a future world champion and bounced the matter into Horner’s lap, the Purple Bull boss chuckled and mentioned: “I actually do not know what you’re speaking about! However I simply need to say how refreshing it’s to have Flavio again.
“He’s been gone some time, however that is hilarious, isn’t it? I imply, these press conferences had been terribly boring earlier than you got here again.”
“Nothing’s modified in 20 years,” replied Briatore. “Perhaps just a little bit – extra folks with white hair…”
“Or no hair,” ventured Horner.
“Me and also you as nicely.”
“Yeah, precisely.”
“Isola – no, Isola continues to be handsome.”
Marco Antonelli, Flavio Briatore, Govt Advisor of Alpine F1, Mario Isola, Director of Pirelli F1 and Stefano Domenicali, CEO of the Method One Group on the tribute to the late Eddie Jordan
Photograph by: Simon Galloway / Motorsport Photographs
The tip-of-school-term really feel continued as Horner used Briatore to deflect a query about rumours that he was being tapped as much as transfer from Purple Bull to Ferrari.
“My Italian is even worse than Flavio’s English, so how on earth would that work?”
Though it appeared that few of the contributors had been taking it significantly, the convention additionally confirmed simply how ruthless Briatore could be – particularly in the case of drivers, as Jack Doohan has already discovered this season.
Doohan was changed by Franco Colapinto forward of the Imola spherical two weeks in the past, though it is nonetheless unclear what number of races Colapinto will really get – Alpine’s press launch said 5, however Briatore instantly claimed another person should have invented that determine.
When requested about it once more in Barcelona, he was usually imprecise, although his response carried an undertone of risk.
“We nonetheless want to attend to judge Franco Colapinto and first see how this race goes,” he mentioned. “Monte Carlo is a particular race for everybody, and we made numerous errors in qualifying.
“In Monte Carlo, qualifying is mainly the race – and this 12 months’s race was very boring and likewise very irritating. Let’s see; this [Spain] is absolutely Franco’s first correct race.
“And what number of races will he get? I don’t know. I by no means say 5 races, three races, 4 races, or one. We’ll see. If Colapinto performs nicely, he’ll be within the automobile. If not, we’ll see.”
Franco Colapinto, Alpine
Photograph by: Peter Fox / Getty Photographs
That introduced Briatore to the core of his message.
“2025 is a 12 months for us to arrange for 2026,” he mentioned. “So no matter experiments I must run for that, we’ll do them. I don’t know at this level whether or not Franco will drive for us your complete 12 months – let’s see.
“It relies upon purely on efficiency, and nothing else.”
Briatore’s assertion about 2025 being a preparatory 12 months is especially noteworthy, since his use of the phrase “experiments” suggests extra driver adjustments may very well be coming within the lead-up to subsequent season.
It matches completely with Briatore’s repute for being ruthless – simply as this at-times absurd press convention was an ideal match for that very same picture.
Briatore was recognized to be near former F1 ‘ringmaster’ Bernie Ecclestone. Lengthy earlier than he annexed management of F1’s industrial rights, Ecclestone was generally known as one of many UK’s foremost automobile sellers – and others would come from everywhere in the nation to attempt to beat him in a deal.
Famously, a lot of them went away so bamboozled by Ecclestone’s tips that they needed to cease on the best way residence and phone him again to establish what they’d really purchased.
Briatore is reduce from the identical material…
Images from Spanish GP – Apply
Learn Additionally:
On this article
Ronald Vording
Method 1
Flavio Briatore
Alpine
Be the primary to know and subscribe for real-time information e-mail updates on these matters
Subscribe to information alerts